Customer Relationship Management (CRM) systems, intermediation and disintermediation: The case of INSG

International Journal of Information Management

Volumn 30, Issue 1, 2010, Pages 94-97

  Bull, Christopher ^a  

^a MANCHESTER METROPOLITAN UNIVERSITY   (United Kingdom)

Author keywords

Customer Relationship Management (CRM); Disintermediation and case study research; Intermediation

Indexed keywords

INSURANCE; PHILOSOPHICAL ASPECTS; SALES;

CASE STUDY RESEARCH; CUSTOMER RELATIONSHIP MANAGEMENT; CUSTOMER RELATIONSHIP MANAGEMENT SYSTEMS; DESIGN CHARACTERISTICS; INSURANCE COMPANIES; INTERMEDIATION; INTERPRETATIVE CASE STUDY; STRATEGIC IMPACTS;

PUBLIC RELATIONS;

EID: 73449130186     PISSN: 02684012     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.ijinfomgt.2009.11.004     Document Type: Article

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