Detecting the impact of market factors on sales takeoff times of analog cellular telephones

Marketing Letters

Volumn 22, Issue 2, 2011, Pages 197-212

  Islam, Towhidul ^a   Meade, Nigel ^b  

^a UNIVERSITY OF GUELPH   (Canada)

^b IMPERIAL COLLEGE LONDON   (United Kingdom)

Author keywords

Discrete time survival mixture analysis; Mobile phones; Parametric hazard models; Sales takeoff times

Indexed keywords

EID: 79957928913     PISSN: 09230645     EISSN: None     Source Type: Journal    
DOI: 10.1007/s11002-010-9114-1     Document Type: Article

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