Influence of licensed spokescharacters and health cues on children's ratings of cereal taste

Archives of Pediatrics and Adolescent Medicine

Volumn 165, Issue 3, 2011, Pages 229-234

  Lapierre, Matthew A ^a   Vaala, Sarah E ^a   Linebarger, Deborah L ^a  

^a UNIVERSITY OF PENNSYLVANIA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

ARTICLE; CEREAL; CHILD; CONTROLLED STUDY; EXPERIMENTAL STUDY; FEMALE; FOOD PACKAGING; HUMAN; LICENSING; MALE; NUTRITION; PRESCHOOL CHILD; PRIORITY JOURNAL; TASTE; TASTE DISCRIMINATION;

CARTOONS AS TOPIC; CEREALS; CHILD; CHILD, PRESCHOOL; CHOICE BEHAVIOR; FEMALE; FOOD PACKAGING; FOOD PREFERENCES; HUMANS; MALE; MARKETING; NEW ENGLAND; TASTE;

EID: 79952347004     PISSN: 10724710     EISSN: 15383628     Source Type: Journal    
DOI: 10.1001/archpediatrics.2010.300     Document Type: Article

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