Retail assortment planning under category captainship

Manufacturing and Service Operations Management

Volumn 13, Issue 1, 2011, Pages 124-142

  Kurtuluş, Mumin ^a   Nakkas, Alper ^b  

^a VANDERBILT UNIVERSITY   (United States)

^b VANDERBILT UNIVERSITY   (United States)

Author keywords

Assortment planning; Category captainship; Category management; Game theory; Retail supply chains

Indexed keywords

ASSORTMENT PLANNING; CATEGORY CAPTAINSHIP; CATEGORY MANAGEMENT; GAME-THEORETIC MODEL; RETAIL ASSORTMENT; RETAIL SUPPLY CHAIN; SELECTION DECISIONS;

GAME THEORY; MANUFACTURE; PLANNING; PROFITABILITY; SUPPLY CHAIN MANAGEMENT; SUPPLY CHAINS;

SALES;

EID: 79951866751     PISSN: 15234614     EISSN: 15265498     Source Type: Journal    
DOI: 10.1287/msom.1100.0309     Document Type: Article

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