Evaluating customer information breaches as service failures: An event study approach

Journal of Service Research

Volumn 14, Issue 1, 2011, Pages 44-59

  Malhotra, Arvind ^a   Malhotra, Claudia ^a  

^a UNIVERSITY OF NORTH CAROLINA   (United States)

Author keywords

customer information breach; event study; information privacy; service failures; service recovery

Indexed keywords

EID: 78650684324     PISSN: 10946705     EISSN: 15527379     Source Type: Journal    
DOI: 10.1177/1094670510383409     Document Type: Article

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