Asymmetric new product development alliances: Win-win or win-lose partnerships?

Management Science

Volumn 53, Issue 3, 2007, Pages 357-374

  Kalaignanam, Kartik ^a   Shankar, Venkatesh ^a   Varadarajan, Rajan ^a  

^a TEXAS A AND M UNIVERSITY   (United States)

Author keywords

Innovation; New product development; Shareholder value; Strategic alliance; Strategic management

Indexed keywords

HIGH-TECHNOLOGY MARKETS; NEW PRODUCT DEVELOPMENT; SHAREHOLDER VALUE; STRATEGIC ALLIANCES; STRATEGIC MANAGEMENT;

CORRELATION THEORY; FINANCE; INDUSTRIAL RESEARCH; INFORMATION TECHNOLOGY; INNOVATION; SHAREHOLDERS; SOCIETIES AND INSTITUTIONS;

PRODUCT DEVELOPMENT;

EID: 34247472099     PISSN: 00251909     EISSN: 15265501     Source Type: Journal    
DOI: 10.1287/mnsc.1060.0642     Document Type: Article

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