Why do you cruise? Exploring the motivations for taking cruise holidays, and the construction of a cruising motivation scale

Tourism Management

Volumn 32, Issue 2, 2011, Pages 386-393

  Hung, Kam ^a   Petrick, James F ^b  

^a THE HONG KONG POLYTECHNIC UNIVERSITY   (Hong Kong)

^b TEXAS A AND M UNIVERSITY   (United States)

Author keywords

Cruise tourism; Cruising intention; Cruising motivation; Measurement scale development

Indexed keywords

MARKETING; MEASUREMENT METHOD; PANEL DATA; TOURISM DEVELOPMENT; TOURISM MANAGEMENT; TOURISM MARKET;

VINDULA ARSINOE;

EID: 78649909264     PISSN: None     EISSN: 02615177     Source Type: Journal    
DOI: 10.1016/j.tourman.2010.03.008     Document Type: Article

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