Supply chain conflict due to store brands: The value of wholesale price commitment in a retail supply chain

Decision Sciences

Volumn 41, Issue 2, 2010, Pages 203-230

  Groznik, Ana ^a   Heese, H Sebastian ^b  

^a CATHOLIC UNIVERSITY OF PORTUGAL   (Portugal)

^b INDIANA UNIVERSITY   (United States)

Author keywords

Channel Conflict; Commitment; Store Brands; Supply Chain Contracts; Supply Chain Design; Vertical Product Differentiation

Indexed keywords

EID: 77954100867     PISSN: 00117315     EISSN: 15405915     Source Type: Journal    
DOI: 10.1111/j.1540-5915.2010.00265.x     Document Type: Article

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