Managing supplier-retailer relationships: From institutional and task environment perspectives

Industrial Marketing Management

Volumn 39, Issue 4, 2010, Pages 593-604

  Ren, Xingyao ^a   Oh, Sejo ^b   Noh, Jungsik ^b  

^a NANKAI UNIVERSITY   (China)

^b Yonsei University   (South Korea)

Author keywords

Channel relationships; China; Institutional environment perspective; Task environment perspective

Indexed keywords

EID: 77952888069     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.indmarman.2009.09.002     Document Type: Article

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