Success in global new product development: Impact of strategy and the behavioral environment of the firm

Journal of Product Innovation Management

Volumn 27, Issue 2, 2010, Pages 143-160

  De Brentani, Ulrike ^a   Kleinschmidt, Elko J ^b   Salomo, Sören ^c  

^a Gina Cody School of Engineering and Computer Science   (United States)

^b MCMASTER UNIVERSITY   (Canada)

^c TECHNICAL UNIVERSITY OF DENMARK   (Denmark)

Author keywords

[No Author keywords available]

Indexed keywords

BUSINESS TO BUSINESS; COMPETITIVE ADVANTAGE; CORPORATE RESOURCES; GLOBAL INNOVATION; GLOBAL PRODUCTS; INTERNATIONAL MARKETS; MARKET COVERAGE; NEW PRODUCT; NEW PRODUCT DEVELOPMENT; NEW PRODUCT DEVELOPMENT STRATEGIES; PRODUCT INNOVATION; PRODUCT OFFERINGS; PROGRAM PERFORMANCE; RESOURCE-BASED VIEW; SENIOR MANAGEMENT; STRATEGIC CHOICE; STRATEGIC INITIATIVE; STRUCTURAL MODELS; THREE DIMENSIONS;

COMPETITION; INTERNATIONAL TRADE; MODEL STRUCTURES; PRODUCT DEVELOPMENT;

STRATEGIC PLANNING;

EID: 77249169237     PISSN: 07376782     EISSN: 15405885     Source Type: Journal    
DOI: 10.1111/j.1540-5885.2010.00707.x     Document Type: Article

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