The youth market for internet banking services: Perceptions, attitude and behaviour

Journal of Services Marketing

Volumn 24, Issue 1, 2010, Pages 42-60

  Chau, Vinh Sum ^a   Ngai, Liqing W L C ^b  

^a UNIVERSITY OF EAST ANGLIA   (United Kingdom)

^b KellinWell HK Electronics and Computing Ltd   (Hong Kong)

Author keywords

Customer satisfaction; Customer services quality; Market segmentation; United Kingdom; Virtual banking; Young adults

Indexed keywords

EID: 76549099620     PISSN: 08876045     EISSN: None     Source Type: Journal    
DOI: 10.1108/08876041011017880     Document Type: Article

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