The impact of a pathway college on reputation and brand awareness for its affiliated university in Sydney

International Journal of Educational Management

Volumn 24, Issue 1, 2010, Pages 34-47

  Brewer, Ann ^a   Zhao, Jingsong ^a  

^a UNIVERSITY OF SYDNEY   (Australia)

Author keywords

Australia; Brand awareness; Colleges; Higher education; Universities

Indexed keywords

EID: 74349110899     PISSN: 0951354X     EISSN: None     Source Type: Journal    
DOI: 10.1108/09513541011013033     Document Type: Article

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