메뉴 건너뛰기




Volumn 9, Issue 5, 2003, Pages 603-616

CRM packaged software: A study of organisational experiences

Author keywords

Computer software; Customer information; Customer service management

Indexed keywords


EID: 84986091923     PISSN: 14637154     EISSN: None     Source Type: Journal    
DOI: 10.1108/14637150310496712     Document Type: Article
Times cited : (25)

References (31)
  • 1
    • 0001786592 scopus 로고
    • Relationship marketing
    • in Berry, L.L., Shostack, G.L. and Upah, G.D. (Eds), American Marketing Association, Chicago, IL.
    • Berry, L.L. (1983), “Relationship marketing”, in Berry, L.L., Shostack, G.L. and Upah, G.D. (Eds), Perspectives on Services Marketing, American Marketing Association, Chicago, IL.
    • (1983) Perspectives on Services Marketing
    • Berry, L.L.1
  • 2
    • 0033137399 scopus 로고    scopus 로고
    • Risk management skills needed in a packaged software environment
    • Butler, J. (1999), “Risk management skills needed in a packaged software environment”, Information Systems Management, Vol. 16 No. 3, pp. 15-20.
    • (1999) Information Systems Management , vol.16 , pp. 15-20
    • Butler, J.1
  • 5
    • 0032112063 scopus 로고    scopus 로고
    • Putting the enterprise into the enterprise system
    • Davenport, T.H. (1998), “Putting the enterprise into the enterprise system”, Harvard Business Review, Vol. 16 No. 4, pp. 121-31.
    • (1998) Harvard Business Review , vol.16 , pp. 121-131
    • Davenport, T.H.1
  • 6
    • 84986039776 scopus 로고    scopus 로고
    • Hey big vendor
    • Goodley, S. and Bennett, E. (2000), “Hey big vendor”, Computing2, June, pp. 42-6.
    • (2000) Computing2 , pp. 42-46
    • Goodley, S.1    Bennett, E.2
  • 7
    • 84950440078 scopus 로고
    • Quo Vadis, marketing? Toward a relationship marketing paradigm
    • Gronroos, C. (1994), “Quo Vadis, marketing? Toward a relationship marketing paradigm”, Journal of Marketing Management, Vol. 10 No. 5, pp. 347-60.
    • (1994) Journal of Marketing Management , vol.10 , pp. 347-360
    • Gronroos, C.1
  • 9
    • 0001167750 scopus 로고
    • Reengineering work: don't automate, obliterate
    • Hammer, M. (1990), “Reengineering work: don't automate, obliterate”, Harvard Business Review, Vol. 68 No. 4, pp. 104-12.
    • (1990) Harvard Business Review , vol.68 , pp. 104-112
    • Hammer, M.1
  • 10
    • 0032628083 scopus 로고    scopus 로고
    • A critical success factors model for ERP implementation
    • Holland, C. and Light, B. (1999), “A critical success factors model for ERP implementation”, IEEE Software, Vol. 16 No. 3, pp. 30-6.
    • (1999) IEEE Software , vol.16 , pp. 30-36
    • Holland, C.1    Light, B.2
  • 11
    • 2942718210 scopus 로고    scopus 로고
    • A stage maturity model for enterprise resource planning systems
    • Holland, C. and Light, B. (2001), “A stage maturity model for enterprise resource planning systems”, Data Base for Advances in Information Systems, Vol. 32 No. 2, pp. 34-45.
    • (2001) Data Base for Advances in Information Systems , vol.32 , pp. 34-45
    • Holland, C.1    Light, B.2
  • 12
    • 0035528483 scopus 로고    scopus 로고
    • After the goldrush: deconstructing the myths of the Dot.com market
    • Howcroft, D. (2001), “After the goldrush: deconstructing the myths of the Dot.com market”, Journal of Information Technology, Vol. 16 No. 4, pp. 195-204.
    • (2001) Journal of Information Technology , vol.16 , pp. 195-204
    • Howcroft, D.1
  • 14
    • 0035705374 scopus 로고    scopus 로고
    • The maintenance implications of the customisation of ERP software
    • Light, B. (2001), “The maintenance implications of the customisation of ERP software”, The Journal of Software Maintenance: Research and Practice, Vol. 13 No. 6, pp. 415-30.
    • (2001) The Journal of Software Maintenance: Research and Practice , vol.13 , pp. 415-430
    • Light, B.1
  • 16
    • 0033416832 scopus 로고    scopus 로고
    • Learning failure in information systems development
    • Lyytinen, K. and Robey, D. (1999), “Learning failure in information systems development”, Information Systems Journal, Vol. 9 No. 2, pp. 85-101.
    • (1999) Information Systems Journal , vol.9 , pp. 85-101
    • Lyytinen, K.1    Robey, D.2
  • 17
    • 0001789929 scopus 로고    scopus 로고
    • The magic bullet theory of IT-enabled transformation
    • Markus, M.L. and Benjamin, R.I. (1997), “The magic bullet theory of IT-enabled transformation”, Sloan Management Review, Vol. 38 No. 2, pp. 55-68.
    • (1997) Sloan Management Review , vol.38 , pp. 55-68
    • Markus, M.L.1    Benjamin, R.I.2
  • 18
    • 0002327064 scopus 로고    scopus 로고
    • The enterprise system experience - from adoption to success
    • in Zmud, R.W. (Ed.), Pinnaflex Educational Resources, Cincinnati, OH.
    • Markus, M.L. and Tanis, C. (2000), “The enterprise system experience - from adoption to success”, in Zmud, R.W. (Ed.), Framing the Domains of IT Research: Glimpsing the Future Through the Past, Pinnaflex Educational Resources, Cincinnati, OH.
    • (2000) Framing the Domains of IT Research: Glimpsing the Future Through the Past
    • Markus, M.L.1    Tanis, C.2
  • 20
    • 0031599669 scopus 로고    scopus 로고
    • A comparative analysis of information technology strategy in American airlines and French railways
    • IEEE Computer Society Press, Los Alamitos, CA. in
    • Mitev, N.N. (1998), “A comparative analysis of information technology strategy in American airlines and French railways”, in Proceedings of the 31st Hawaii International Conference On System Sciences, Vol. VI, IEEE Computer Society Press, Los Alamitos, CA.
    • (1998) Proceedings of the 31st Hawaii International Conference On System Sciences , vol.6
    • Mitev, N.N.1
  • 22
    • 84986157941 scopus 로고    scopus 로고
    • Selling a new strategy
    • Ody, P. (2000), “Selling a new strategy”, Financial Times Supplement, Spring, pp. 6-7.
    • (2000) Financial Times Supplement , pp. 6-7
    • Ody, P.1
  • 23
    • 33749065210 scopus 로고    scopus 로고
    • CRM strategies: technology choices for the customer-focused business
    • Ovum (extract from report available at Ovum.com).
    • Ovum (1999), “CRM strategies: technology choices for the customer-focused business”, Ovum (extract from report available at Ovum.com).
    • (1999)
  • 25
    • 0001318577 scopus 로고    scopus 로고
    • Customer relationship management (CRM) in financial services
    • Peppard, J. (2000), “Customer relationship management (CRM) in financial services”, European Management Journal, Vol. 18 No. 3, pp. 312-27.
    • (2000) European Management Journal , vol.18 , pp. 312-327
    • Peppard, J.1
  • 26
    • 0002177557 scopus 로고
    • Contextualist research: a natural way to link theory and practice
    • in Lawler, E.E., Mohrman, A.M., Mohrman, S.A., Ledford, G.E. and Cummings, T.G. (Eds), Jossey-Bass, San Fransisco, CA.
    • Pettigrew, A.M. (1985), “Contextualist research: a natural way to link theory and practice”, in Lawler, E.E., Mohrman, A.M., Mohrman, S.A., Ledford, G.E. and Cummings, T.G. (Eds), Doing Research that is Useful in Theory and Practice, Jossey-Bass, San Fransisco, CA.
    • (1985) Doing Research that is Useful in Theory and Practice
    • Pettigrew, A.M.1
  • 27
    • 84874890093 scopus 로고    scopus 로고
    • The customer is always right
    • 6 April
    • Phillips, T. (2000), “The customer is always right”, Computing, 6 April, pp. 21-3.
    • (2000) Computing , pp. 21-23
    • Phillips, T.1
  • 30
    • 0031994431 scopus 로고    scopus 로고
    • Global customerization of markets has arrived!
    • Tersine, R. and Harvey, M. (1998), “Global customerization of markets has arrived!”, European Management Journal, Vol. 16 No. 1, pp. 79-90.
    • (1998) European Management Journal , vol.16 , pp. 79-90
    • Tersine, R.1    Harvey, M.2
  • 31
    • 84986030416 scopus 로고    scopus 로고
    • How broad, how deep: lessons from a CRM implementation
    • Van Bennekom, F.C. and Blaisdell, M. (2000), “How broad, how deep: lessons from a CRM implementation”, Cutter IT Journal, Vol. 13 No. 10, pp. 12-16.
    • (2000) Cutter IT Journal , vol.13 , pp. 12-16
    • Van Bennekom, F.C.1    Blaisdell, M.2


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.