The examination of two web site usability instruments for use in B2C e-commerce organizations

Journal of Computer Information Systems

Volumn 49, Issue 4, 2009, Pages 19-32

  Green, David T ^a   Pearson, J Michael ^b  

^a GOVERNORS STATE UNIVERSITY   (United States)

^b SOUTHERN ILLINOIS UNIVERSITY   (United States)

Author keywords

B2C e commerce; Confirmatory factor analysis; Instrument validation; Web site usability

Indexed keywords

B2C E-COMMERCE; COMPETITIVE ENVIRONMENT; CONFIRMATORY FACTOR ANALYSIS; INSTRUMENT VALIDATION;

ELECTRONIC COMMERCE; FACTOR ANALYSIS; USABILITY ENGINEERING; WEBSITES;

INSTRUMENTS;

EID: 69549128484     PISSN: 08874417     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article

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