An examination of strategic drivers impacting U.S. multinational lodging corporations

International Journal of Hospitality and Tourism Administration

Volumn 9, Issue 3, 2008, Pages 219-243

  Bender, Betsy ^a   Partlow, Charles ^b   Roth, Martin ^c  

^a NEW MEXICO STATE UNIVERSITY   (United States)

^b UNIVERSITY OF SOUTH CAROLINA   (United States)

^c UNIVERSITY OF SOUTH CAROLINA   (United States)

Author keywords

Corporate strategy; culture; franchise; global; hotel; human resources; lodging; loyalty; technology

Indexed keywords

EID: 67650046398     PISSN: 15256480     EISSN: 15286499     Source Type: Journal    
DOI: 10.1080/15256480802095862     Document Type: Article

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