Strategic alliances: A hospitality industry perspective

International Journal of Hospitality Management

Volumn 22, Issue 4, 2003, Pages 419-434

  Chathoth, Prakash K ^a   Olsen, Michael D ^b  

^a SAN FRANCISCO STATE UNIVERSITY   (United States)

^b PAMPLIN COLLEGE OF BUSINESS   (United States)

Author keywords

Alliance; Collaboration; Franchise agreement; Governance mechanisms; Interdependence; Joint venture; Management contract; Market power theory; Resource based view; Transaction cost economics

Indexed keywords

EID: 0242330809     PISSN: 02784319     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.ijhm.2003.07.001     Document Type: Article

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