Evolutionary changes in service attribute importance in a crisis scenario the uruguayan financial crisis

Journal of Service Research

Volumn 11, Issue 4, 2009, Pages 429-440

  Kim, Moshe ^a   Lado, Nora ^b   Torres, Anna ^c  

^a UNIVERSITY OF HAIFA   (Israel)

^b Carlos University   (United States)

^c UNIVERSITAT POMPEU FABRA   (Spain)

Author keywords

Correspondence analysis; Crisis; Financial marketing; Service attribute importance

Indexed keywords

EID: 65349124137     PISSN: 10946705     EISSN: 15527379     Source Type: Journal    
DOI: 10.1177/1094670508329421     Document Type: Article

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