Consumer adoption of short message service (SMS): A suggested framework

International Journal of Technology Marketing

Volumn 1, Issue 4, 2006, Pages 431-445

  Wang, Yong Jian ^a   Hausman, Angela ^a  

^a UNIVERSITY OF TEXAS PAN AMERICAN   (United States)

Author keywords

Consumer adoption; M commerce; Short Message Service (SMS)

Indexed keywords

EID: 49749153645     PISSN: 1741878X     EISSN: 17418798     Source Type: Journal    
DOI: 10.1504/IJTMKT.2006.010736     Document Type: Article

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