Demographic influences on behaviour: An update to the adoption of bank delivery channels

International Journal of Bank Marketing

Volumn 26, Issue 4, 2008, Pages 237-259

  Branca, Ana S ^a  

^a INSTITUTO SUPERIOR TÉCNICO   (Portugal)

Author keywords

Consumer behaviour; Demographics; Electronic funds transfer systems; Financial services; Innovation

Indexed keywords

EID: 46249096344     PISSN: 02652323     EISSN: None     Source Type: Journal    
DOI: 10.1108/02652320810884786     Document Type: Article

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