From products to services and back again: Towards a new service procurement logic

Industrial Marketing Management

Volumn 37, Issue 3, 2008, Pages 292-300

  Lindberg, Nina ^a   Nordin, Fredrik ^a  

^a STOCKHOLM SCHOOL OF ECONOMICS   (Sweden)

Author keywords

Objectification; Procurement; Purchasing; Qualification processes; Service dominant logic; Services

Indexed keywords

EID: 41849140037     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.indmarman.2007.07.006     Document Type: Article

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