Approaches to mass customization: Configurations and empirical validation

Journal of Operations Management

Volumn 18, Issue 6, 2000, Pages 605-625

  Duray, Rebecca ^a   Ward, Peter T ^b   Milligan, Glenn W ^b   Berry, William L ^b  

^a UNIVERSITY OF COLORADO   (United States)

^b OHIO STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

COMPETITION; COST EFFECTIVENESS; MANUFACTURE; MARKETING; MATHEMATICAL MODELS;

MASS CUSTOMIZATION; MASS PRODUCTION; PROCESS DESIGN;

PRODUCTION CONTROL;

EID: 0034325988     PISSN: 02726963     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0272-6963(00)00043-7     Document Type: Article

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