An analysis of corporate social responsibility, corporate identity and ethics teaching in business schools

Journal of Business Ethics

Volumn 76, Issue 1, 2007, Pages 117-135

  Cornelius, Nelarine ^a,b,c,d   Wallace, James ^e,f   Tassabehji, Rana ^e,g,h,i  

^a BRUNEL UNIVERSITY   (United Kingdom)

^b Chartered Institute of Personnel and Development

^c Royal Society of Arts

^d BRUNEL UNIVERSITY   (United Kingdom)

^e BRADFORD UNIVERSITY SCHOOL OF MANAGEMENT   (United Kingdom)

^f Royal Statistical Society

^g British Academy of Management

^h UK Academy for Information Systems

ⁱ eGISE eGovernment Network

Author keywords

Business schools; Corporate identity; Corporate social responsibility; Ethics; MBA programme

Indexed keywords

EID: 34948900298     PISSN: 01674544     EISSN: 15730697     Source Type: Journal    
DOI: 10.1007/s10551-006-9271-6     Document Type: Article

References (41)

1. Albert S., Adams E. (2002) The hybrid identity of law firms. In: Moingeon B., Soenen G. (eds) Corporate and organizational identities: integrating strategy, marketing, communication and organizational perspectives. Routledge, London
2. Albert, S. and D. Whetton: 1985, 'Organizational Identity', in L. L. Cummings and B. M. Staw (eds.), Research in Organizational Behaviour Vol. 7 (JAI Press, Greenwich), pp. 263-269
3. Baker M. J., Balmer J. M. T. (1997) Visual identity: trappings of substance. European Journal of Marketing 31(5/6):366-82
4. Balmer J. M. T. (2001) Corporate identity, corporate branding and corporate marketing. European Journal of Marketing 35(3/4):248-291
5. Balmer J. M. T., Gray, E.R.: (2001), "Ethical Identity: What is it? What of IT?", in C. L. Pass (ed.), University of Bradford School of Management Working Paper Series No.01/15
6. Balmer J. M. T., Soenen G. B. (1999) The Acid Test of Corporate Identity Management. Journal of Marketing Management 15(1):69-92
7. Balmer J. M. T., Wilson A. (1998) Corporate Identity: There is more to it than meets the eye. International Studies of Management & Organization 28(3):12-31
8. Boo E. H. Y., Koh H. C. (2001) The influence of organizational and code-supporting variables on the effectiveness of a code of ethics. Teaching Business Ethics 5(4):357-373
9. Cadbury A. (1992) Report of the Committee on the Financial Aspects of Corporate Governance. Gee Publishing, London
10. Christiensen L. T., Askergsaard S. (2001) Corporate identity and corporate image revisited. European Journal of Marketing 31(5/6):292-316
11. Cordiero W. P. (2003) The only solution to the decline in business ethics: ethical managers. Teaching Business Ethics 7(3):265-277
12. Cowton C., Cummins J. (2003) Teaching business ethics in UK higher education: progress and prospects. Teaching Business Ethics 7(1):37-54
13. Donaldson, T. and T. W. Dunfee: 1999, 'Ties That Bind: A Social Contract Approach to Business Ethics', (Harvard Business School Press, Cambridge)
14. Donaldson, T. and L. E. Preston: 1995, 'The Stakeholder Theory of the Corporation: Concepts, Evidence, and Implications', Academy of Management Review 20(1), 65-91
15. Dunfee T. W., Robertson D. C. (1988) Integrating ethics into the business school curriculum. Journal of Business Ethics 7(11):847-859
16. Financial Times: 2004, 'Top 100 Full-time Global MBA Programmes', http://www.specials.ft.com/spdocs/top100.pdf accessed November 2004
17. Friedman S. D. (1996) Community involvement projects in Wharton's MBA curriculum. Journal of Business Ethics 15(1):95-101
18. Gioia D. A., Thomas J. B. (1996) Image identity and issue interpretation: Sensemaking during strategic change in academia. Administrative Science Quarterly 41:370-403
19. Gray E. R., Balmer J. M. T. (1998) Managing Corporate Image and Corporate Reputation. Long Range Planning 3(1):697-702
20. Hatch M. J., Schultz M. (1997) Relations between organizational culture, identity and leadership. European Journal of Marketing 31 (5/6):356-365
21. Karake Z. A. (1998) An examination of the impact of organisational downsizing and discrimination activities on corporate social reputation as measured by a company's reputation index. Management Decision 36(3):206-216
22. Kelly, M.: 2005, "It's a Hekuva Time to be Dropping Business Ethics Courses", Business Ethics Online http://www.business-ethics.com/what's_new/ bestbizschools.html accessed March 2005
23. Labianca G., Fairbank J. F., Thomas J. B., Gioia D. A., Umphress J. B. (2001) Emulation in academia: balancing structure and identity. Organization Science 12(3):312-330
24. Melewar T. C., Akel S. (2005) The role of corporate identity in the higher education sector. Corporate Communications: An International Journal 10(1):41-57
25. Melewar T. C., Jenkins E. (2002) Defining the corporate identity construct. Corporate Reputation 5(1):76-91
26. Moir L. (2001) What do we mean by corporate social responsibility? Corporate Governance 1(2):16-22
27. Pfeffer J., Fong C. T. (2004) The business school 'business': some lessons from the US Experience. Journal of Management Studies 41(8):1501-1520
28. Phillips, S. M. (Chair): 2004, "Ethics Education In Business Schools": Report of the Ethics Education Task Force to AACSB International Board of Directors, St. Louis, Missouri
29. Roussouw G. J. (2002) Three approaches to teaching business ethics. Teaching Business Ethics 6(4):411-433
30. Sarbanes, P. S., P. Gramm, M. G. Oxley and J. J. LaFalce: 2002, Securities and Exchange Commission: Certification of Disclosure in Company's Quarterly and Annual Reports, GAO-02-1100R
31. Scott W.G. (1988) Profit at any price: The moral failure of business schools. In: Schermerhorm J.R., Hunt J.G., Osborn R.N. (eds) Managing Organisational Behaviour. New York, Wiley
32. Sims S. R., Sims S. J. (1991) Increasing applied business ethics courses in business school curricula. Journal of Business Ethics 10(3):211-219
33. Soenen G., Moingeon B. (2002) The five facets of collective identities: integrating corporate and organizational identity. In: Moingeon B., Soenen G. (eds) Corporate and organizational identities: integrating strategy, marketing, communication and organizational perspectives. Routledge, London
34. Takala T., Pallab P. (2000) Individual, collective and social Responsibility of The firm" Business. Ethics A European Review 9(2):109-118
35. Trompenaars, F. and C. Hampden-Turner: 1997, 'Riding the Waves of Culture: Understanding Business', (Nicholas Brealey, London)
36. Trompenaars, F. and C. Hampden-Turner: 1999, 'Teaching Business Ethics in a Cross-Cultural Context', in Proceedings of the European Business Ethics Network (EBEN) (Christ Church College, Oxford)
37. Wallace, J., R. Tassabehji and N. Cornelius: 2005, 'A Statistical Analysis of Corporate Identity, Corporate Social Responsibility and Ethics Teaching in Business Schools', in C. L. Pass (ed.), University of Bradford School of Management Working Paper Series No.05/38
38. Wilkinson, A. and J. M. T. Balmer: 1996, 'Corporate and Generic Identities: Lessons from the Co-operative Bank', International Journal of Bank Marketing 14(4) 22-35
39. Wilson, I.: 2000, 'The New Rules: Ethics, Social Responsibility and Strategy', Strategy and Leadership 28(3) 12-16
40. Zairi M. (2000) Social responsibility and the impact on society. TQM Magazine 12(3):172-178
41. Zairi M., Peters J. (2002) The impact of social responsibility on business performance. Management Auditing Journal 17(4):172-178