Threats to hope: Effects on reasoning about product information

Journal of Consumer Research

Volumn 34, Issue 2, 2007, Pages 153-161

  De Mello, Gustavo ^b   MacInnis, Deborah J ^a   Stewart, David W ^a  

^a UNIVERSITY OF SOUTHERN CALIFORNIA   (United States)

^b NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 34547843667     PISSN: 00935301     EISSN: None     Source Type: Journal    
DOI: 10.1086/519144     Document Type: Article

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