"says who?!" How the source of price information and affect influence perceived price (Un)fairness

Journal of Marketing Research

Volumn 44, Issue 2, 2007, Pages 261-271

  Campbell, Margaret C ^a  

^a UNIVERSITY OF COLORADO   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 34250198971     PISSN: 00222437     EISSN: None     Source Type: Journal    
DOI: 10.1509/jmkr.44.2.261     Document Type: Article

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