The impact of national animosity on consumer purchases: The modifying factor of personal characteristics

Journal of International Consumer Marketing

Volumn 19, Issue 3, 2007, Pages 53-72

  Nakos, George E ^a   Hajidimitriou, Yannis A ^b  

^a CLAYTON STATE UNIVERSITY   (United States)

^b UNIVERSITY OF MACEDONIA   (Greece)

Author keywords

Consumer animosity; Consumer ethnocentrism; Country of origin; Product quality

Indexed keywords

EID: 34249086867     PISSN: 08961530     EISSN: 15287068     Source Type: Journal    
DOI: 10.1300/J046v19n03_04     Document Type: Article

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