Modelling the impact of airline service quality and marketing variables on passengers' future behavioural intentions

Transportation Planning and Technology

Volumn 29, Issue 5, 2006, Pages 359-381

  Park, Jin Woo ^a   Robertson, Rodger ^b   Wu, Cheng Lung ^b  

^a Korea Transport Institute (KOTI)   (South Korea)

^b UNIVERSITY OF NEW SOUTH WALES   (Australia)

Author keywords

Airline image; Behavioural intentions; Price; Service quality; Structural equation modelling; Value

Indexed keywords

CUSTOMER SATISFACTION; MARKETING; MATHEMATICAL MODELS; MAXIMUM LIKELIHOOD ESTIMATION; TRANSPORTATION CHARGES;

AIRLINE SERVICE QUALITY; BEHAVIOURAL INTENTIONS; STRUCTURAL EQUATION MODELLING;

AIR TRANSPORTATION;

AIRLINE INDUSTRY; MARKETING; MODELING;

AUSTRALASIA; AUSTRALIA;

EID: 33748999259     PISSN: 03081060     EISSN: 10290354     Source Type: Journal    
DOI: 10.1080/03081060600917686     Document Type: Article

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