Asymmetric wholesale pricing: Theory and evidence

Marketing Science

Volumn 25, Issue 2, 2006, Pages 131-154

  Ray, Sourav ^a   Chen, Haipeng ^b   Bergen, Mark E ^c   Levy, Daniel ^d  

^a MCMASTER UNIVERSITY   (Canada)

^b UNIVERSITY OF MIAMI   (United States)

^c UNIVERSITY OF MINNESOTA   (United States)

^d BAR ILAN UNIVERSITY   (Israel)

Author keywords

Asymmetric price adjustment; Asymmetric pricing; Channel of distribution; Channel pricing; Cost of price adjustment; Economic model; Menu cost; Retailing; Scanner data; Wholesale price

Indexed keywords

EID: 33646350020     PISSN: 07322399     EISSN: 1526548X     Source Type: Journal    
DOI: 10.1287/mksc.1050.0138     Document Type: Article

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