Salesperson creative performance: Conceptualization, measurement, and nomological validity

Journal of Business Research

Volumn 57, Issue 8, 2004, Pages 805-812

  Wang, Guangping ^a   Netemeyer, Richard G ^b  

^a PENNSYLVANIA STATE UNIVERSITY   (United States)

^b UNIVERSITY OF VIRGINIA   (United States)

Author keywords

Creative performance; Performance measurement; Sales performance; Salesperson creativity; Scale development

Indexed keywords

EID: 2342627398     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0148-2963(02)00483-6     Document Type: Article

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