The dynamics of voter behavior and influence processes in electoral markets: A consumer behavior perspective

Journal of Business Research

Volumn 58, Issue 4, 2005, Pages 406-413

  O'Cass, Aron ^a   Pecotich, Anthony ^b  

^a UNIVERSITY OF NEWCASTLE   (Australia)

^b UNIVERSITY OF WESTERN AUSTRALIA   (Australia)

Author keywords

Consumer behavior; Opinion leadership; Voter behavior

Indexed keywords

EID: 11244356746     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2003.08.003     Document Type: Article

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