The Boycott Puzzle: Consumer Motivations for Purchase Sacrifice

Management Science

Volumn 49, Issue 9, 2003, Pages 1196-1209

  John, Andrew ^a   Klein, Jill ^a  

^a INSEAD   (France)

Author keywords

Boycott; Consumer Protests; Free Riding

Indexed keywords

BEHAVIORAL RESEARCH; ECONOMIC AND SOCIAL EFFECTS; MARKETING; MOTIVATION; SOCIETIES AND INSTITUTIONS;

BOYCOTT; CONSUMER PROTESTS;

MANAGEMENT SCIENCE;

EID: 0142095175     PISSN: 00251909     EISSN: None     Source Type: Journal    
DOI: 10.1287/mnsc.49.9.1196.16569     Document Type: Article

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