Reducing assortment: An attribute-based approach

Journal of Marketing

Volumn 65, Issue 3, 2001, Pages 50-63

  Boatwright, Peter ^a   Nunes, Joseph C ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0035630269     PISSN: 00222429     EISSN: None     Source Type: Journal    
DOI: 10.1509/jmkg.65.3.50.18330     Document Type: Article

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