A functional analysis of congressional television spots, 1986-2000

Communication Quarterly

Volumn 49, Issue 4, 2001, Pages 436-454

  Brazeal, LeAnn M ^a   Benoit, William L ^b  

^a KANSAS STATE UNIVERSITY   (United States)

^b UNIVERSITY OF MISSOURI   (United States)

Author keywords

Acclaims; Attacks; Character; Congressional campaigns; Defenses; Functional Theory; Incumbency; Policy; Political advertising; Tv spots

Indexed keywords

EID: 0013090604     PISSN: 01463373     EISSN: 17464102     Source Type: Journal    
DOI: 10.1080/01463370109385640     Document Type: Article

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