When a day means more than a year: Effects of temporal framing on judgments of health risk

Journal of Consumer Research

Volumn 31, Issue 2, 2004, Pages 375-389

  Chandran, Sucharita ^a   Menon, Geeta ^b  

^a BOSTON UNIVERSITY   (United States)

^b NEW YORK UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 8744295062     PISSN: 00935301     EISSN: None     Source Type: Journal    
DOI: 10.1086/422116     Document Type: Article

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