I, avatar: Auto-Netnographic research in virtual worlds

Virtual social identity and consumer behavior

Volumn , Issue , 2014, Pages 3-19

  Kozinets, Robert V ^a   Kedzior, Richard ^b  

^a YORK UNIVERSITY   (Canada)

^b HANKEN SCHOOL OF ECONOMICS   (Finland)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 85077055472     PISSN: None     EISSN: None     Source Type: Book    
DOI: None     Document Type: Chapter

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