Fuzzy extension of the CODAS method for multi-criteria market segment evaluation

Journal of Business Economics and Management

Volumn 18, Issue 1, 2017, Pages 1-19

  Ghorabaee, Mehdi Keshavarz ^a   Amiri, Maghsoud ^a   Zavadskas, Edmundas Kazimieras ^b   Hooshmand, Reyhaneh ^a   Antuchevičienė, Jurgita ^b  

^a ALLAMEH TABATABA'I UNIVERSITY   (Iran)

^b VILNIUS GEDIMINAS TECHNICAL UNIVERSITY   (Lithuania)

Author keywords

decision making; fuzzy CODAS; fuzzy MCDM; market segment evaluation; market segment selection; MCDM

Indexed keywords

EID: 85011932101     PISSN: 16111699     EISSN: 20294433     Source Type: Journal    
DOI: 10.3846/16111699.2016.1278559     Document Type: Article

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