The influence of information and advice on competitive strategy definition in small- and medium-sized enterprises

Qualitative Market Research: An International Journal

Volumn 7, Issue 2, 2004, Pages 126-138

  Ian Burke, G ^a   Jarratt, Denise G ^b  

^a LA TROBE UNIVERSITY   (Australia)

^b CHARLES STURT UNIVERSITY   (Australia)

Author keywords

Competitive strategy; Small to medium sized enterprises

Indexed keywords

EID: 84993012882     PISSN: 13522752     EISSN: None     Source Type: Journal    
DOI: 10.1108/13522750410530039     Document Type: Article

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