Using qualitative research to establish SME support needs

Qualitative Market Research: An International Journal

Volumn 2, Issue 2, 1999, Pages 121-134

  Sparrow, John ^a  

^a BIRMINGHAM CITY UNIVERSITY   (United Kingdom)

Author keywords

Market research; Qualitative techniques; Risk management; Small to medium sized enterprises; United Kingdom

Indexed keywords

EID: 84986119987     PISSN: 13522752     EISSN: None     Source Type: Journal    
DOI: 10.1108/13522759910270034     Document Type: Article

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