Parental attitudes towards advertising to children and restrictive mediation of children's television viewing in Belgium

Young Consumers

Volumn 8, Issue 1, 2007, Pages 7-18

  Dens, Nathalie ^a   Pelsmacker, Patrick ^a   Eagle, Lynne ^b  

^a UNIVERSITY OF ANTWERP   (Belgium)

^b MIDDLESEX UNIVERSITY BUSINESS SCHOOL   (United Kingdom)

Author keywords

Advertising; Attitudes; Belgium; Children (age groups); Food products; Parents

Indexed keywords

EID: 84992926544     PISSN: 17473616     EISSN: 17587212     Source Type: Journal    
DOI: 10.1108/17473610710733730     Document Type: Article

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