Innovation Strategy and the Impact of a Composite Model of Service Product Development on Performance

Journal of Service Research

Volumn 7, Issue 2, 2004, Pages 167-180

  Hull, Frank M ^a  

^a ARIZONA STATE UNIVERSITY   (United States)

Author keywords

concurrency; innovation; new service development; organization design; organization theory

Indexed keywords

EID: 84990324255     PISSN: 10946705     EISSN: None     Source Type: Journal    
DOI: 10.1177/1094670504268452     Document Type: Article

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