Assessing agri-business firms' performances: Organizational and marketing business models of high/low sales and ROE outcomes

Journal of Business Research

Volumn 69, Issue 9, 2016, Pages 3415-3426

  Brenes, Esteban R ^a   Ciravegna, Luciano ^a,b   Marcotte, Patrick ^c  

^a The INCAE Business School   (Costa Rica)

^b KING'S COLLEGE LONDON   (United Kingdom)

^c BOSTON COLLEGE   (United States)

Author keywords

Asymmetric; Business model; Configurations; Recipes; Strategy

Indexed keywords

EID: 84959432273     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2016.02.002     Document Type: Article

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