On the relationship between online social support and users' ontinuance intention: Evidence from social network sites

Handbook of Research on Integrating Social Media into Strategic Marketing

Volumn , Issue , 2015, Pages 140-152

  Lin, Xiaolin ^a   Zhang, Dawei ^b   Li, Yibai ^b  

^a WASHINGTON STATE UNIVERSITY   (United States)

^b UNIVERSITY OF SCRANTON   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84957357325     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.4018/978-1-4666-8353-2.ch009     Document Type: Chapter

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