Blue-washing the green halo: How colors color ethical judgments

The Psychology of Design: Creating Consumer Appeal

Volumn , Issue , 2015, Pages 63-74

  Sundar, Aparna ^a   Kellaris, James J ^b  

^a UNIVERSITY OF OREGON   (United States)

^b UNIVERSITY OF CINCINNATI   (United States)

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EID: 84941658113     PISSN: None     EISSN: None     Source Type: Book    
DOI: None     Document Type: Chapter

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