Shopper marketing nutrition interventions: Social norms on grocery carts increase produce spending without increasing shopper budgets

Preventive Medicine Reports

Volumn 2, Issue , 2015, Pages 287-291

  Payne, Collin R ^a   Niculescu, Mihai ^a   Just, David R ^b   Kelly, Michael P ^c  

^a NEW MEXICO STATE UNIVERSITY   (United States)

^b Department of Obstetrics Gynecology   (United States)

^c Paso Del Norte Health Foundation   (United States)

Author keywords

Behavioral economics; Fruits; Grocery store; Shopper marketing; Social norms; Vegetables

Indexed keywords

ADULT; ARTICLE; BEHAVIORAL ECONOMICS; BUDGET; CONTROLLED STUDY; COST CONTROL; FEMALE; FOLLOW UP; FOOD INDUSTRY; FRUIT; HUMAN; LEISURE; MAJOR CLINICAL STUDY; MALE; MARKETING; NUTRITION; NUTRITIONAL VALUE; PILOT STUDY; SHOPPING; SOCIAL NORM; TIME; VEGETABLE;

EID: 84928594746     PISSN: None     EISSN: 22113355     Source Type: Journal    
DOI: 10.1016/j.pmedr.2015.04.007     Document Type: Article

References (26)

1. Alter A.L., Oppenheimer D.M. Uniting the tribes of fluency to form a metacognitive nation. Personal. Soc. Psychol. Rev. 2009, 13(3):219-235.
2. Bartlett S., Klerman J., Wilde P., et al. Healthy Incentives Pilot (HIP) Final Report 2013, Abt Associates, Boston, MA, (November).
3. Center for Disease Control and Prevention (CDC) Behavioral Risk Factor Surveillance System Survey Data 2014, U.S. Department of Health and Human Services, Centers for Disease Control and Prevention, Atlanta, Georgia.
4. Cialdini R.B. Crafting normative messages to protect the environment. Curr. Dir. Psychol. Sci. 2003, 12(4):105-109.
5. Cialdini R.B., Reno R.R., Kallgren C.A. A focus theory of normative conduct: recycling the concept of norms to reduce littering in public places. J. Pers. Soc. Psychol. 1990, 58(6):1015.
6. Clee M.A., Wicklund R.A. Consumer behavior and psychological reactance. J. Consum. Res. 1980, 6(4):389-405.
7. Cohen D.A., Babey S.H. Candy at the cash register-a risk factor for obesity and chronic disease. N. Engl. J. Med. 2012, 367(15):1381-1383.
8. Cohen B., Ohls J., Andrews M., et al. Food Stamp Participants' Food Security and Nutrient Availability 1990, U.S: Department of Agriculture, Food and Nutrition Service, Office of Analysis and Evaluation, Alexandria, VA.
9. Esposito M. From WIC to table: using a journey map to identify policy and programmatic innovations to increase cash value voucher redemption rates. 141st APHA Annual Meeting (November 2-November 6, 2013) 2013.
10. Goldstein N.J., Cialdini R.B., Griskevicius V. A room with a viewpoint: using social norms to motivate environmental conservation in hotels. J. Consum. Res. 2008, 35(3):472-482.
11. Guthrie J., Lin B., Okrent A., Volpe R. Americans' Food Choices at Home and Away: How Do They Compare With Recommendations? 2013, United States Department of Agriculture, Economic Research Service.
12. Jahns L., Johnson L.K., Mayne S.T., et al. Skin and plasma carotenoid response to a provided intervention diet high in vegetables and fruit: uptake and depletion kinetics. Am. J. Clin. Nutr. 2014, 100(3):930-937.
13. Just D.R., Payne C.R. Obesity: can behavioral economics help?. Ann. Behav. Med. 2009, 38(1):47-55.
14. Just D.R., Wansink B. Smarter lunchrooms: using behavioral economics to improve meal selection. Choices 2009, 24(3):1-7.
15. Payne C.R., Niculescu M. Social meaning in supermarkets as a direct route to improve parents' fruit and vegetable purchases. Agric. Resour. Econ. Rev. 2012, 41(1):124-137.
16. Payne C.R., Niculescu M., Just D.R., Kelly M.P. Shopper marketing nutrition interventions. Physiol. Behav. 2014, 136:111-120.
17. Reno R.R., Cialdini R.B., Kallgren C.A. The transsituational influence of social norms. J. Pers. Soc. Psychol. 1993, 64(1):104.
18. Schultz P.W., Nolan J.M., Cialdini R.B., Goldstein N.J., Griskevicius V. The constructive, destructive, and reconstructive power of social norms. Psychol. Sci. 2007, 18(5):429-434.
19. Shiv B., Fedorikhin A. Heart and mind in conflict: the interplay of affect and cognition in consumer decision making. J. Consum. Res. 1999, 26(3):278-292.
20. Stilley K.M., Inman J.J., Wakefield K.L. Spending on the fly: mental budgets, promotions, and spending behavior. J. Mark. 2010, 74(3):34-47.
21. U.S.Census Bureau Monthly & Annual Retail Trade 2014, U.S. Census Bureau.
22. U.S.Census Bureau American Fact Finder 2015, U.S. Census Bureau.
23. Wang T.T. Fonts and Fluency: The Effects of Typeface Familiarity, Appropriateness, and Personality on Reader Judgments 2013.
24. Wansink B., Johnson K.A. The clean plate club: about 92 percent of self-served food is eaten. Int J Obes 2015, 39(2):371-374.
25. Zebian S., Ansari D. Differences between literates and illiterates on symbolic but not nonsymbolic numerical magnitude processing. Psychon. Bull. Rev. 2012, 19(1):93-100.
26. Zidichouski J.A., Mastaloudis A., Poole S.J., Reading J.C., Smidt C.R. Clinical validation of a noninvasive, Raman spectroscopic method to assess carotenoid nutritional status in humans. J. Am. Coll. Nutr. 2009, 28(6):687-693.