Threatening communication: A qualitative study of fear appeal effectiveness beliefs among intervention developers, policymakers, politicians, scientists, and advertising professionals

International Journal of Psychology

Volumn 49, Issue 2, 2014, Pages 71-79

  Peters, Gjalt Jorn Y ^a,b   Ruiter, Robert A C ^a   Kok, Gerjo ^a  

^a MAASTRICHT UNIVERSITY   (Netherlands)

^b OPEN UNIVERSITY OF THE NETHERLANDS   (Netherlands)

Author keywords

Advertising professionals; Behavior change; Fear appeals; Intervention developers; Intervention development; Policymakers; Politicians; Risk perception; Scientists

Indexed keywords

ADVERTISING PROFESSIONALS; ADVERTIZING; ARTICLE; ATTITUDE TO HEALTH; BEHAVIOR CHANGE; BEHAVIOR CONTROL; FEAR; FEAR APPEALS; HEALTH EDUCATION; HEALTH PROMOTION; HIGH RISK BEHAVIOR; HUMAN; INTERVENTION DEVELOPERS; INTERVENTION DEVELOPMENT; MANAGEMENT; METHODOLOGY; NETHERLANDS; PERCEPTION; PERSUASIVE COMMUNICATION; POLICYMAKERS; POLITICIANS; POLITICS; PROGRAM DEVELOPMENT; PROGRAM EVALUATION; PSYCHOLOGICAL ASPECT; QUALITATIVE RESEARCH; RISK PERCEPTION; SCIENTISTS;

ADVERTISING PROFESSIONALS; BEHAVIOR CHANGE; FEAR APPEALS; INTERVENTION DEVELOPERS; INTERVENTION DEVELOPMENT; POLICYMAKERS; POLITICIANS; RISK PERCEPTION; SCIENTISTS;

ADVERTISING AS TOPIC; BEHAVIOR CONTROL; FEAR; HEALTH EDUCATION; HEALTH KNOWLEDGE, ATTITUDES, PRACTICE; HEALTH PROMOTION; HUMANS; NETHERLANDS; PERSUASIVE COMMUNICATION; POLICY MAKING; POLITICS; PROGRAM DEVELOPMENT; PROGRAM EVALUATION; QUALITATIVE RESEARCH; RISK-TAKING; SOCIAL PERCEPTION;

EID: 84904916160     PISSN: 00207594     EISSN: 1464066X     Source Type: Journal    
DOI: 10.1002/ijop.12000     Document Type: Article

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