Using Social Networking Sites: What Is the Big Attraction? Exploring a Mediated Moderation Relationship

Journal of Internet Commerce

Volumn 13, Issue 1, 2014, Pages 45-64

  Xiao, Qian ^a   Zhuang, Weiling ^a   Hsu, Maxwell K ^b  

^a EASTERN KENTUCKY UNIVERSITY   (United States)

^b UNIVERSITY OF WISCONSIN WHITEWATER   (United States)

Author keywords

playfulness; SNS user identification; SNS user satisfaction; social networking sites; user perceived competence

Indexed keywords

EID: 84903210872     PISSN: 15332861     EISSN: 1533287X     Source Type: Journal    
DOI: 10.1080/15332861.2014.898441     Document Type: Article

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