From accuracy to diversity in product recommendations: Relationship between diversity and customer retention

International Journal of Electronic Commerce

Volumn 18, Issue 2, 2013, Pages 51-72

  Park, Sung Hyuk ^a   Han, Sang Pil ^b  

^a NEW YORK UNIVERSITY   (United States)

^b CITY UNIVERSITY OF HONG KONG   (Hong Kong)

Author keywords

Cross selling; Customer retention; Econometrics; Product diversity; Recommender systems

Indexed keywords

EID: 84897794648     PISSN: 10864415     EISSN: None     Source Type: Journal    
DOI: 10.2753/JEC1086-4415180202     Document Type: Conference Paper

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