A social appraisal mechanism for online purchase decision support in the micro-blogosphere

Decision Support Systems

Volumn 59, Issue 1, 2014, Pages 190-205

  Li, Yung Ming ^a   Lai, Cheng Yang ^a  

^a NATIONAL CHIAO TUNG UNIVERSITY   (Taiwan)

Author keywords

Intuitionistic fuzzy set; Online purchasing; Social appraisal support; Social networks; TOPSIS

Indexed keywords

DECISION MAKING PROCESS; INTUITIONISTIC FUZZY SETS; KNOWLEDGEABLE USERS; ON-LINE SOCIAL NETWORKS; ONLINE PURCHASING; PURCHASE DECISION; PURCHASING BEHAVIORS; TOPSIS;

BLOGS; DECISION MAKING; DECISION SUPPORT SYSTEMS; FUZZY SETS; SOCIAL NETWORKING (ONLINE);

ELECTRONIC COMMERCE;

EID: 84897594859     PISSN: 01679236     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.dss.2013.11.007     Document Type: Article

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