Race and masculinity: A comparison of Asian and western models in men's lifestyle magazine advertisements

Journalism and Mass Communication Quarterly

Volumn 91, Issue 1, 2014, Pages 118-138

  Shaw, Ping ^a   Tan, Yue ^a  

^a NATIONAL SUN YAT SEN UNIVERSITY   (Taiwan)

Author keywords

Male body image; Masculinity; Men's lifestyle magazine advertising; Race

Indexed keywords

ADVERTISING; LIFESTYLE; MASS MEDIA; RACE; RACIAL DISPARITY;

CHINA; TAIWAN; UNITED STATES;

EID: 84896802160     PISSN: 10776990     EISSN: 2161430X     Source Type: Journal    
DOI: 10.1177/1077699013514410     Document Type: Article

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