Diffusion of multi-generational high-technology products

Technovation

Volumn 34, Issue 3, 2014, Pages 162-176

  Shi, Xiaohui ^a   Fernandes, Kiran ^b   Chumnumpan, Pattarin ^c  

^a CITY UNIVERSITY   (United Kingdom)

^b DURHAM UNIVERSITY   (United Kingdom)

^c BANGKOK UNIVERSITY   (Thailand)

Author keywords

Diffusion models; Forecasting; High technology products; Multi generational

Indexed keywords

DIFFUSION MODEL; DIFFUSION PATTERNS; FORECASTING PERFORMANCE; HIGH TECHNOLOGY INDUSTRIES; HIGH-TECH INDUSTRIES; HIGH-TECHNOLOGY PRODUCTS; MARKETING STRATEGY; MULTI-GENERATIONAL;

COMMERCE; FORECASTING; SALES; TECHNOLOGY;

DIFFUSION;

EID: 84893814454     PISSN: 01664972     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.technovation.2013.11.008     Document Type: Article

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