Strategic risk-taking propensity: The role of ethical climate and marketing output control

Journal of Business Ethics

Volumn 90, Issue 4, 2009, Pages 593-606

  Saini, Amit ^a   Martin, Kelly D ^b  

^a UNIVERSITY OF NEBRASKA LINCOLN   (United States)

^b Department of Environmental and Radiological Health Sciences   (United States)

Author keywords

Ethical climate; Long term orientation; Output control; Privately held; Publicly traded; Risk; Risk taking propensity

Indexed keywords

EID: 84893796331     PISSN: 01674544     EISSN: 15730697     Source Type: Journal    
DOI: 10.1007/s10551-009-0063-7     Document Type: Article

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